China's packaging industry has a huge market capacity and continues to grow rapidly. According to statistics, in 2011 China's packaging industry market size of about $150 billion, accounting for 25% of the world. The average annual growth rate of the industry in 02-09 was 20%, and it is conservatively estimated that the growth rate will remain around 15% in the future.

According to market research, China's packaging enterprises are small in scale and industry concentration will gradually increase. The packaging industry in developed countries is highly concentrated, and large packaging and printing outsourcing service companies are deeply involved in the customer's product development, design, logistics and other links to provide customers with comprehensive solutions. At present, there are only a handful of domestic service organizations that can provide large brand owners with comprehensive packaging and printing solutions. From the perspective of international experience, the development of the packaging industry usually requires small-scale decentralized production, large-scale centralized production and professional outsourcing of overall packaging and printing services.

China's packaging industry is extremely fragmented, such as corrugated packaging? industry top 10? enterprise market share of less than 8%. We judge that the market concentration of China's packaging industry will gradually increase, based on the "2014-2019 Packaging Equipment Industry Development Prospects and Investment Strategic Planning Analysis Report" released by the China Report Hall?

The appreciation of the renminbi and rising labor costs will accelerate the upgrading of my country's manufacturing industry, and the packaging industry supporting it will also be upgraded, and small and medium packaging factories will be forced to withdraw from the market.

The improvement of environmental protection requirements has led to the continuous progress of packaging materials and processes, such as the lightweight trend of beverage packaging, and some enterprises will be eliminated in the process of technological and equipment progress.

Under China's unique financial system, it is difficult for small enterprises to obtain external financing to expand production capacity, while large enterprises, especially listed companies, have easier access to low-cost funds for rapid expansion, especially listed companies can open the way for rapid expansion by raising huge amounts of funds.

Enterprises with unique competitive advantages and easy replication of business models can grow sustainably. The trend of increasing industry concentration has begun. In this process, companies that have formed strong competitive advantages in certain segments and whose business models are easy to replicate have the potential for rapid expansion.

Packaged goods are an indispensable part of commodity circulation, and the downstream involves clothing, food and beverage, tobacco and alcohol, electronics, home appliances, electromechanical and other industries. According to the volume division, it can be divided into micro packaging, light packaging, heavy packaging, etc., according to the packaging material division, can be divided into paper packaging, plastic packaging, metal packaging, glass packaging and other packaging, accounting for 39%, 30%, 18%, 7% and 6%, respectively. At present, Heyin Packaging is mainly committed to the packaging service of paper packaging materials. According to the proportion of 39%, the market size of China in 2011 was 58.5 billion US dollars.